Empowering Tunisian Olive Oil Exporters at ANUGA 2025
Oui Export by Admedera is proud to announce its participation in the ANUGA 2025 trade fair in Cologne, Germany, where it will be providing strategic support to 20 Tunisian olive oil producers selected by the GIZ as part of the EXPORTI Program (Qualitative Growth Initiative).
This initiative aims to enhance Tunisia’s international presence in the agri-food sector by empowering local producers with key export skills and direct access to international buyers.
A Strategic Program Under the EXPORTI Initiative by GIZ
The program is part of EXPORTI, an initiative by the GIZ (German Cooperation Agency) aimed at promoting qualitative and sustainable growth through export development. As the executing consulting firm, Oui Export is in charge of implementing a complete support program before and during the ANUGA fair.
Tailored Training to Maximize Trade Show Performance
In the days leading up to the fair, participating companies will benefit from targeted training sessions designed to help them:
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Optimize their presence and stand efficiency at international trade shows
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Master the preparation and management of B2B meetings with potential buyers
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Refine their pitch and communication strategies to meet international expectations
B2B Matching with Targeted International Buyers
During the 5-day exhibition (from October 4th to 8th, 2025), Oui Export will facilitate a dedicated B2B matchmaking program. The aim is to connect Tunisian producers with:
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Large-scale importers and distributors
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Mediterranean delicatessen and fine food buyers
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Industrial players who integrate olive oil in their production processes
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Private label packers and specialty food retailers
Our mission: ensure each participating company builds real and qualified business relationships.
Promoting Tunisia’s Olive Oil Excellence on the Global Stage
Tunisian olive oil is increasingly recognized for its quality, authenticity, and diversity of flavors. This program reflects Oui Export’s ongoing commitment to:
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Supporting local producers in accessing strategic export markets
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Delivering concrete, result-driven international exposure
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Contributing to the global visibility of Tunisia's agri-food potential
Want to learn more about our export support programs?
If you’re an institution, producer, or investor interested in similar initiatives, feel free to contact us here or explore our services page.
Let’s build new trade bridges — one opportunity at a time.
